Farley’s Cafe
Roger Hillyard first opened Farley’s in Potrero Hill in 1988 as a coffee and tea paraphernalia store and it quickly became a neighborhood institution. As one of the few places left with power and water following the 1989 Lomo Prieta earthquake, Farley’s attracted customers from all over San Francisco looking for a place to grab a coffee and pause for a moment. Since then, the small coffee shop has become a place to gather for a fresh cup of joe, delicious pastries, and great conversation — a combo that has helped cement Farley’s reputation as the place to go to find “Community in a Cup.” In 2008, Roger’s son Chris and his wife Amy embarked on a mission to bring the beloved café to the East Bay. Farley’s East was a catalyst to the once ghost town, now thriving neighborhood of Uptown in Oakland. Through its doors and outside on the parklet (Oakland’s first) Farley’s overflowing energy is deeply supported by its new community. Farley’s East humbly serves its cadre of proud Oaklanders seven days a week and is committed to making Oakland a better place to live and work.